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Why Your Company Logo and Graphics Must be Vector Images

Whether you’re designing a new logo and branding graphics for a new company or redesigning your old images, there’s one essential element that must be adhered to — your logo must be designed and saved as a vector image. To anyone without a background in graphic design, the words “vector image” might not mean much. But to us in the design and graphics printing business they are an absolute must to produce the very best in logo reproduction. What is a vector image? Simply explained, a vector image uses mathematical formulas, not pixels, to create the lines, shapes and curves of your logo. These lines, shapes and curves are then filled with colors, gradients blends and tints.  Because these elements are connected via mathematical formulas, vector…

Sharp Mill Designs a New Custom Label for FedEx!

An operations manager for FedEx Express that works in the Chicago area recently reached out to Sharp Mill Graphics regarding an challenge he was facing with shipping hazardous products. When a FedEx customer wants to ship out dangerous goods or hazardous materials, there are certain procedures FedEx employees must take and paperwork they are required to fill out before it can be approved for delivery. Before the hazardous materials get hoisted onto a delivery truck, the employee loading the truck is supposed to pull the DG (Dangerous Goods) paperwork as part of procedure. The operations manager’s issue was that often times, the vehicle loader would forget to pull the DG papers. The solution that he was seeking was a custom label that is designed…

How to Create the Right Logo for Your Business

For any new business, establishing a brand is one of the most important tasks to complete as you prepare to open your doors. And one of the most important steps to establishing a brand is developing a logo. For most small business owners, designing a logo seems like a pretty big hill to climb. However, it’s essential to get it right because a great logo will help you establish brand loyalty, identity and create a professional look. If you think about all your favorite brands, their logo comes immediately to mind. While it’s certainly possible to create your own logo, it’s probably a job that’s better left to professionals with experience in brand creation and management.  But before spending money on…

How to Hire the Right Vehicle Fleet Graphics Company

As one of Chicago’s most highly rated vehicle fleet graphics shops, we take a lot of time talking to business owners about how to hire the right company to complete the very important task of branding their vehicles. In our line of work, there is a very low margin for error, and making one small mistake can lead to big setbacks in time and budget. That’s why it’s important to hire a local company that employs only the most qualified designers, printers and installers in the vehicle fleet graphics profession. We’ve heard too many horror stories of fly-by-night operations that have taken advantage of their clients by providing either a low quality product or shoddy workmanship. As a business owner or marketing professional, we…

Do Small Businesses Need Vehicle Graphics?

One of the more frequent questions we receive from small business owners who call our Chicago business sign shop is, “If I’m just a small business owner, can vehicle graphics really help my business?” In short, the answer is yes! No matter how many employees you may have or how many vehicles you may own, graphics can go a long way, spreading your brand’s message to wherever your vehicles may travel. As business owners ourselves, we know that advertising dollars can be tight. Most forms of local advertising, including radio, TV, newspaper and internet, are costly and temporary. Unfortunately, a small business owner will rarely see a positive return on investment on these forms of local advertising. When it comes to your…

Sharp Mill Graphics Continues to Collect 5-Star Reviews

At Chicago sign company Sharp Mill Graphics we truly care about every one one of our clients. Without them, we wouldn’t be in business. There’s nothing like the feeling of providing the perfect business signs that meet our clients branding needs. From our first direct client interaction to the complete installation of your custom made graphics, we pride ourselves on providing the service and quality that comes with working with a locally owned graphics company. Online competitors, while cheap, can’t offer the expertise and experience of local sign companies like Sharp Mill Graphics. Whether our customers need custom interior or exterior business signs, event banners, fleet graphics, vehicle graphics, window graphics, or even a simple decal, we will always put 100% into…

Sharp Mill Graphics Creates Chicago Indoor Business Signs for Any Application

If you think about it, you’ll realize that signs are all around us.  From every doctor’s office, retail shop and our workplaces, signs tell us where to go and what to do. Chicago indoor business sign company Sharp Mill Graphics is a leading designer, fabricator and installer of indoor business signs . Our indoor business signs combine clear, high-impact visuals with top quality materials. Whether your business needs a visual branding solution or signs to help your employees and customers do their jobs, Sharp Mill Graphics can provide you with the following types of indoor business signs: Dry Erase Signs Use dry erase signs to track goals, update project statuses and customize employee assignments. Acrylic office signs Lightweight and functional, our acrylic…

What’s the Difference Between a Local Custom Business Sign Company and Cheap Online Printers?

Let’s face it. When it comes to graphics printing there are a number of cheap, online outlets that will print your pre-designed job and ship it to you. That’s great if you’re a graphic designer and an expert in installing graphics. If not, you’ve got a couple of problems. First, graphic design is a job best left to trained design professionals who know how to produce high-quality imagery that will print out properly on just about any surface. Without the technical know-how, your printing job can easily be printed at the wrong size, in the wrong color or come out looking blurry or pixelated. Second, attempting to install costly custom graphics on your own is a very risky proposition. Essentially,…

Outdoor Business Signs Are an Essential Part of Any Operation

At Chicago business sign company Sharp Mill Graphics, one of our favorite sayings is “If you’re a business with no sign, that’s a sign of no business.” These are words we repeat often because we understand the value of an eye-catching, high-quality exterior business sign. When done properly, outdoor business signs will make your business appear more professional, attract potential customers who are passing by and deliver your branding message to all who see it. Sharp Mill Graphics specializes in several types of outdoor business signs, including: Building signs As a business owner, building signs are your best way of quickly delivering your brand message to your customers and clients. Our custom high quality building signs are made from only the most durable materials designed to endure…

Corporate Signage for DOT Foods in University Park IL

DOT Foods is the nation’s largest food redistributor that proudly serves all 50 states with now 10 distribution centers spanned across the country. DOT carries over 112,000 products from 830 manufacturers and provides an efficient pipeline to over 4,100 distributors in all channels of the food industry including food service, retail, vending and ingredients. This spring DOT Foods began the process of relocating their Joliet, IL distribution center to a new $20 million, 191,000 square-foot facility in University Park, IL. According to a recent article in the Chicago Tribune, “sales volume has been quickly growing for Dot Foods, prompting the need for more warehouse and distribution space in the Chicago area”. DOT Foods chose to partner with Sharp Mill Graphics…

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